Monday, 23 January 2012

Idea Development

What codes and conventions have I identified:

I have tried to convey in both the codes and conventions within the story line, costume and personality of our main protagonist. The characters appearence follows the conventions of the power of portraying her femininity, through her slim figure, girly and revealing outfit. However, we also wanted to add our own twist of using her Geeky aspects and turning them into a superhero costume. The codes and conventions have been shown through the story line as you are given clues but not to much information and the start. Similarly to spiderman, you will see her making her costume, through this you are given her personality and persona. at the end of the 2 minutes you have an indication of what our film is about and a bit about our hero but the plot is not yet given away.



How my research has influenced my idea:
my research has had a great impact on my own story line, many the analysis of kick ass has helped as it also features a geeky none hero, to start with. Hancock made us explore the ideas that you can challenge stereotypical images, as Hancock is firstly seen as a criminal before a hero. Finally, films like Cat woman helped us a lot to understand how super-heroins are generally seen.


How i am going to engage our target audience:
Our target audience, widely is males and females age 16 - 35 as this is the majority of people that visit and watch these type of movies. However, we would like to channel teens, both girl and boy. As our genre is action/ fantasy and chick-flick, I believe the girls will enjoy our film due to the chick flick element but also through the way the character is a girl, making it easier to relate but also as she will display femininity. The boys will equally be encouraged to watch it due to the gender of the superhero but also from the action element.






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